Objective: To create a branded ad campaign that helps women feel empowered, and know that they have an advocate who will address their unique health needs.
Approach: It’s now known and accepted that women have not always been seen as credible participants in their own health care. They’ve been underrepresented in research, and dismissed when they question or challenge doctors. This campaign speaks plainly, respectfully and directly to women.
Year of Completion: 2022
Disciplines: Branding, Ad Campaign
Kind of Project: Brand Identity, Print Design,
Digital Design
Digital Design
